So far, nothing has been revealed or leaked, so we have to stick with these estimates for now. Reports from esports journalist and consultant Rod 'Slasher' Breslau are suggesting that the two marquee streamers that helped put Mixer's name on the map, Tyler 'Ninja' Blevins and Michael 'Shroud' Grzesiek, have had their multi-million dollar contracts paid out by Mixer, meaning they are now free to stream wherever they want. Yup - actual reports are 6 - 8 million for 5 years + endorsement deals from everything xbox, PC, and all MS products. Currently a freelancer for Screenrant, where he spends most of his time writing guides or reviews. If you didnt know, after mixer was bought by Facebook gaming Ninja was completely released. Why did Microsoft pay ~$50 million+ to get Ninja on Mixer? Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. It's just watching a jock play football games. During this time period he played for several professional gaming teams like Team Liquid and Luminosity Gaming. But it's a safe bet that Microsoft has cut Ninja some sort of advantageous financial deal to . Related: Popular Fortnite Pro Twitch Streamer Paid Off His Mom's Student Loans. Nearly a year ago, Microsoft dished out professional athlete-type contracts to Tyler Ninja Blevins and former Counter-Strike pro, Michael Shroud Grzesiek in order to elevate the Mixer streaming platform. They have received their full payments and as of midnight yesterday were free to engage in talks with other platforms. Honestly I'm not much into eSports, but I'm also not much into regular sports as a spectator either. "I know this may come as a shock to many of you," he said, "but, as of today, I will be streaming exclusively on Mixer. "I really took my time to decide which platform was best," Blevins said in the announcement, "and Twitch has been very supportive throughout this process and understanding my overall career goals.". Ninja still hasn't announced any concrete plans, but he booted up his Twitch channel in. According to an article on CNN about streamers being offered lucrative exclusivity contracts, Ninja's deal was likely worth between $20-30 million. All Rights Reserved, By submitting your email, you agree to our. The Mixer app currently sits at 3rd place on the App Store. That was Ninja. [Kojnarowski] Ninja has signed a 6yr/$932M contract with the Microsoft Mixer, league sources tell ESPN. He was one of the most-watched channels on the platform with millions of followers and tens of thousands of subscribers, with an estimated total earnings of $10 million in 2018 thanks to his streams. Ninja was the first major streamer Microsoft's streaming service signed. Hes back to that energetic, pumped-up Ninja, she said. The celebrity also has deals with Adidas and Red Bull and wrote a book. https://t.co/lvn9KBjEYq https://t.co/tljVgyM3bG. The $50 million amount is contrary to the previous rumored. A new report from CNN Business claims that game streamer Tyler Blevins, better known as Ninja, will receive between $20 and $30 million from a multi-year deal with Mixer. Forsen went on to estimate the price point for Ninja's deal . Blevins signed an exclusive streaming deal, Destiny 2 Lightfall: Armor Charge mods, explained, Destiny 2 Lightfall: How to beat Tormentors, the new enemy type, Surprisingly, Destiny 2: Lightfall is kind of awful, OneNote on Windows finally lets you switch between vertical and horizontal tabs, Halo Infinite's awesome Forge Mode hits over 1 million creations. He said Shroud's Mixer contract was worth $10 million, while Ninja's came in at $30 million. Shroud and Ninja both opted to have their Mixer contracts paid out, with Ninja pocketing $30 million and Shroud pocketing $10 million. He did not state how many years the deal lasts, however. The deal soundsexpensive, and six months later, we may have finally learned exactly how expensive the deal was: "Between $20 and $30 million" for a "multi-year deal," according to Ader CEO Justin Warden, whose marketing and talent management company reportedly works with Blevins. I love my community and what we built together on Mixer. ", The announcement itself was lighthearted and silly, but the news was anything but the world's most popular, well-known video game streamer was switching from Amazon to Microsoft. He joined our team in 2017 as an app reviewer and now heads up our day-to-day news coverage. News broke earlier this week in regards to Ninja and the confirmed shutdown of Microsofts Mixer streaming platform. Tyler Ninja Blevins surprising departure from Twitch came after months of feeling like the company didnt respect his wishes and hindered his ability to grow outside of gaming. In a last-ditch effort, Microsoft made the wise decision to collaborate with Facebooks streaming platform, dubbed Facebook Gaming. Rumors of Mixers issues soon came to fruition. One of these offers would see Ninja agree to a contract buyout with Mixer, which would grant him the $30 million promised in his original contract. Ninja began his video game career in 2009 when he began playing Halo 3 professionally. Furthermore, Tom Warren said that Microsoft didnt hire Ninja to promote Mixer alone. I have some decisions to make and will be thinking about you all as I make them. We include affiliate links in articles. Create an account to follow your favorite communities and start taking part in conversations. More details: https://t.co/fRI2CBlTbZ pic.twitter.com/FVRTF9APVD, Facebook Gaming (@FacebookGaming) June 22, 2020. And then, Microsoft came along with an undisclosed offer and signed an exclusive contract with Ninja for its own streaming platform, Mixer, on Aug. 1. Ninja was the first major streamer Microsoft's streaming service signed. And third, that Ninja's exclusivity contract is for multiple years. Furthermore, Forsen estimates that Ninja's contract is between $6-8 million dollars, which when combined with sponsorships, likely keeps him making at least the same amount of money he was as . But Blevins manager and wife, Jessica Blevins, told Business Insider that Tylers decision to leave Twitch and move over to the Microsoft-owned streaming service Mixer in August wasnt just a financial one. Twitch has long been the undisputed leader of video game streaming. This fits with Forsen's breakdown predicting Ninja's contract being between $6 and $8 million per year. Ninja recently released a new line of merchandise that he could easily promote to millions of viewers on any platform, but none would reach as far as Twitch. Warren says that Ninjas move to Mixer is also for Project xCloud, which will allow users to launch games directly from live streams. At this point Twitch has lost the majority of it's top video game streamers. In the months since, Blevins has popped up on both Google-owned YouTube and Amazon-owned Twitch to stream games. While Ninja's agent and Microsoft did not confirm the figures, it seems safe to say that Blevins will receive a large sum of money for his time with Mixer. Ninja signed a three-year contract worth reportedly $30 million. There really isn't a difference. New data, released by StreamElements in partnership with streaming analytics site Arsenal.gg, discovered that hours watched on Mixer jumped about 3 million (from 37.7 million to 40.2 million) the month that Tyler joined. To this day, Ninja possesses more followers than any other channel with 14.7 million and counting on Twitch. Sign up for our newsletter for the latest tech news and scoops delivered daily to your inbox. Ninja reportedly paid $30m to end Mixer contract as streaming platform merges with Facebook Gaming, shroud receives $10m Daniel Conlan Published: Jun 22nd, 2020, 19:03 The two streamer superstars are free to join a platform and Mixer may have had to pay them millions of dollars for the privilege. Justin Warden, CEO of the marketing and talent management agency Ader, which works with Ninja, revealed as much to. One, that Ninja has been fielding exclusivity offers for some time, whether that be Facebook, YouTube, Mixer, or Twitch itself. I totally get why people are though. This figure comes from Justin Warden, who is the . The plan seems to be working already. Ninja and Shroud are now free agents. Ninja signed an exclusive deal with Mixer last year. This was an increase of +86% versus the previous days 14,000 new installs and +100% week-over-week from 13,000 on Thursday, Jul. At times, Ninja would defend his decision and reinforce the idea that Mixer is working towards something bigger and better. Ninja announced through his different social media accounts that hes leaving Twitch to stream exclusively on Microsofts Mixer video streaming platform. Tyler Blevins, better known by his online persona Ninja, reportedly received 20-30 million dollars to move from Twitch to Microsoft's Mixer. Its two superstars in Ninja and Shroud prepared to hit the road and never look back. But a talent management executive who's worked with Blevins told CNN Businessin an article published Mondaythat the streamer may netted between $20 million and $30 million from the deal. Access your favorite topics in a personalized feed while you're on the go. The number comes from Justin Warden, who is the CEO of Ader, the talent agency that works with Blevins. Microsoft hoped that these acquisitions would boost their numbers. Graduated from Midwestern State University with a BA in English where he worked as an editor for the University literary journal. Tyler "Ninja" Blevins is streaming on Twitch for the first time since he signed an exclusivity deal with Mixer in 2019. Other sources in the CNN piece also give a rough scale as to how much a streamer can earn depending on their popularity, claiming that those who can average over 10,000 concurrent viewers every time they go live can expect contracts topping $10 million, while smaller streamers can expect around $1 million. For those who dont, Ninjas account is the most followed account on Amazons Twitch. Microsoft has Xbox + Mixer + xCloud. This sub really needs to go back to school smh. This decision would make sense both from a financial and a poetic standpoint. Then, on June 22, Microsoft suddenly announced plans to close Mixer. 26, Sensor Towers head of mobile insights Randy Nelson said. I caught myself the other thinking "who would buy a gaming chair with an esport team's colors and logo?" It's worth noting that he means $6-to-$8 million a year, for three years. Ninja made his faith in Mixer known to both his audience and those who were quick to poke fun at his choice. This fits with Forsen's breakdown predicting Ninja's contract being between $6 and $8 million per year. Be warned that any conversation started with him will probably wind up gravitating towards his two dogs, The Adventure Zone, or Kingdom Hearts 2. Fortnite even made a skin in game that was based on Ninja's likeness. He was already so big on Twitch that his move surprised a lot of people, something he recognized would happen and that he joked about in his Mixer announcement video. Contact Business Insider senior correspondent Ben Gilbert via email (bgilbert@businessinsider.com),or Twitter DM (@realbengilbert). A little more! Mixer shut down in July 2020. Amazon's Twitch is getting back one of its biggest stars: Tyler "Ninja" Blevins is returning to the service with a multi-year exclusivity contract, Blevins announced on Thursday. You honestly think Microsoft is going to pay close to a billion dollars for Ninja lmao. Until his departure in 2019, Blevins was Twitch's most popular streamer. Other streamers that have retired their Twitch accounts recently include Shroud, Valkyrae, and FaZe Ew0k. In an effort to compete with Amazon, Microsoft spent tens of millions of dollars on two particularly high-profile exclusivity deals with the two highest-profile streamers: Blevins and Michael "Shroud" Grzesiek. hes boasted some impressive viewership numbers, Some Pixel phones are crashing after playing a certain YouTube video, Snapchat is releasing its own AI chatbot powered by ChatGPT, The McRib Locator continues to live on after the sandwichs farewell tour, On the internet,nobody knows youre a human. Because once they sign, hes already committed. Veteran Gamer, Trophy Hunter, And a Youtuber. https://twitter.com/WatchMixer/status/1275134189738713088?s=20. If you have a news tip or an app to review, hit him up atsean.endicott@futurenet.com (opens in new tab). Sean Endicott brings nearly a decade of experience covering Microsoft and Windows news to Windows Central. Regardless of the exact dollar figure, signing Blevins indicates a serious interest from Microsoft in game streaming. In the. Amazon's Twitch is the most popular live video streaming service by a large margin. Then I quickly remembered that I own several jerseys, shirts, and hats for teams that I route for. 2023 ESTNN: Esports News Network. Microsoft paid over $50 Million to bring Ninja to stream exclusively on Mixer, according to The Verge's senior editor, Tom Warren. All Rights Reserved. Windows Central is part of Future US Inc, an international media group and leading digital publisher. It all came back to contract restrictions, which Jessica described as not making sense for their growing brand by the time Tyler decided to jump to Mixer which, as many people speculated online, did not mean a huge pay increase for Tyler. KEEM says this isn't confirmed and. Press J to jump to the feed. as well as other partner offers and accept our. Tyler Ninja Blevins, whos known as the most popular streamer on Twitch is now shifting to a new platform. However, the true worth of Ninjas contract, and the contracts of other streamers who have either left or renegotiated with Twitch, may have just been revealed. Despite a flurry of big names leaving Twitch in the last few months of 2019, the start of 2020 has seen very little in terms of platform movement, with 100 Thieves content creator Rachel Valkyrae Hofsetter being the only notable name to jump ship after switching to YouTube gaming. He was offered 90m to come finish out the time on FB platform and he said no. This is clearly a meme, he did tag it as humor tho i dont think people believe it. Ader is a marketing and talent management agency that works with Ninja. CNN Business's statements about Ninja are part of a much larger piece on game streamers, so there aren't a lot of other details at the moment. Justin Warden, CEO of the marketing and talent management agency Ader, which works with Ninja, revealed as much to Shannon Liao of CNN Business. The former Twitch and Mixer star had no shortage of offers on the table. Last summer, Ninja shook up the game streaming industry when he took an exclusive deal with Microsoft's Mixer for an estimated $20 million to $30 million. Its quite a drop off considering Ninjas been absent from Twitch for almost a full year. The original deals already included life-changing money - reportedly $30 million for Ninja and $10 million in shroud's case. He's also rather excited for the Starfield release date. Tyler Blevins, better known as esports star Ninja, is reportedly bringing in a head-turning amount of money on the contract he signed with Mixer. Bro you really dont understand the joke eh? Blevins announced his decision to leave. When asked where he would end up by viewers, he has demurred. We can keep sources anonymous. As a result, Shroud was paid $10 million, and Ninja scored an astounding $30 million payday, just to be released from their Mixer contract. Ninja failed to attract the same numbers that he did at his former place of employment. Look up Adrian Wojnarowski on Twitter. Its like, they dont even know what went on behind the scenes and how hard we tried to make that deal work and then how amazing Microsoft was for us.. 936 million - Baseball players aren't even getting that kind of money. As the market grew though, a significant portion of large tech companies decided to use their checkbooks to take Twitch's highest profile stars. ninja mixer contract $932 million. Sources have told Slasher that despite spending less . You will receive a verification email shortly. He took a conservative approach and he estimates that Ninja is on a contract that will give him between $6 million and $8 million a year for at least three years. Mixer ultimately offered their loyal streamers an opportunity to join Facebook Gaming as a consolation for all of their hard work in building their brand under the Microsoft umbrella. There are other sizable players in the streaming game, chief among all of them is YouTube Gaming, which launched in August of 2016. Ninjas move to Mixer turned out to not be the game changer they probably hoped when comparing their market share with Twitchs, StreamElements CEO Doron Nir said. It was a sizable hit to Ninja, considering his rise to fame in the early days of Fortnite and catastrophic numbers on Twitch. Ninja reportedly said no, ultimately passing on an offer that would indisputably make him one of the wealthiest gamers of all time. Before they knew what happened, Mixer was ready to shut its doors and allow its two most prominent names to leave. Mixer became the butt of almost every joke across social media. His first Twitch stream under the new deal went live on Thursday afternoon, featuring the game "Fall Guys," and had nearly 100,000 viewers as of the time of publishing. Heres how it works. The future is looking bright for Microsoft. Before Thursday, Mixer App on iOS was ranked at 747th place. The Google subsidiary features one of the worlds most popular gamers, Felix PewDiePie Kjellberg. Ninja has a lot of thinking to do. But Twitch is bleeding: a major talent exodus has more people than ever using competing services from Microsoft and Google. And we were like, Straight up, guys, weve worked so, so hard to grow the Ninja brand to license things and get his name out there. When you purchase through links on our site, we may earn an affiliate commission. NOW WATCH: Gaming while black: How racist trolls are still dominating video games, Tyler "Ninja" Blevins announced a precedent-setting deal. Going forward, beyond playing "Fortnite" live on streams, Blevins said his focus will be "to elevate and bring more eyes to underrepresented creators. Tyler Blevins, better known as esports star Ninja, is reportedly bringing in a head-turning amount of money on the contract he signed with Mixer. It would not be a huge surprise to see Ninja make his triumphant return to Twitch soon. Millions of fans tuned in every single day to watch their favorite streamers play video games. Both Shroud and Ninja were offered double their Mixer contracts to make the switch to Facebook Gaming, however, neither took the bait. Cody Peterson is an avid reader and writer. For example, streamer Disguised Toast recently abandoned Twitch to begin working with Facebook Gaming. When CNN Business reached out to Microsoft to receive confirmation of the deal, Microsoft directed CNN Business to Ninja's agency, Loaded. Keeping that in mind, its a pretty huge move for Ninja to change platforms but it now makes sense given the fact that he was given $50 Million by Microsoft. It was the streamer's sizable audience that gave him the leverage to negotiate such a lucrative contract, Warden said. He's just a smart businessman, that's all. Jamie Hore Jamie started out his journalism career rambling about FIFA esports, but today he covers much more,like the bestWarzone guns and theApex Legends tier list. And it largely started with a single departure.". Prior to his retirement from Twitch he owned the most subscribed channel at 14 million followers. While Twitch has attempted to counter these offers, they obviously haven't been able to keep up with the amount of money that streamers are being offered. Sign up for notifications from Insider! PR pitches by email only, please. Twitchs contract with Tyler as it pertained to outside brand deals was too restrictive, Blevins said. Loaded declined to share any figures with CNN Business. Ninja's Move to Mixer Made Him $20-30 Million, Popular Fortnite Pro Twitch Streamer Paid Off His Mom's Student Loans, Disguised Toast recently abandoned Twitch, Twitch has lost the majority of it's top video game streamers, While Twitch has attempted to counter these offers, Twitch Streamers Cash-Crazed Rant Making Onlookers Furious - Heres Why. It's usually at a high skill level as well or at minimum provides entertainment. Tyler "Ninja" Blevins announced his intention to switch from Amazon-owned Twitch to Microsoft-owned Mixer, who makes hundreds of thousands of dollars each month, expanding greatly in the next year with a new Xbox console. YouTube has been arguably Twitchs most significant rival since debuting four years ago. According to a report from CNN, Blevins' Mixer deal may have cost Microsoft somewhere between $20 and $30 million. Ninja reportedly turned down a substantial offer from Facebook Gaming. Sign up for notifications from Insider! In a publicity statement made to look like a press conference last August,Tyler "Ninja" Blevins announced his intention to switch from Amazon-owned Twitch to Microsoft-owned Mixer. It's just watching a geek play computer games. By March of 2018 Ninja had over 2 million subscribers to his Twitch channel. Amazon's Twitch is the most popular live-video streaming service by a large margin.
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